Benjamin Moore – who heralded Simply White (OC-117) as their color of the year in 2016 – did an about face picking Shadow (2117-30) for 2017.
“Allusive and enigmatic, Shadow is a master of ambiance. It is a color that calls to mind a ‘past,’ yet it can also make a contemporary, color-confident statement,” –Ellen O’Neill, Benjamin Moore’s creative director
A major influencer of this year’s color selection was Fine art – highlighting the correlation between an artist’s use of color and light to create mood.
Surprisingly Shadow has enough grey in it that it dramatically can shift in appearance. This rich, royal amethyst can fade into the soft lilac-grey of distant mountains or morph into lustrous coal.
A deep, mysterious purple. More than just dark, it’s exciting and invigorating in its sense of drama.
The key to using darker hues is selectivity. Adding color to your Range is a great way to make a statement without overwhelming your kitchen.
Express your color confidence by painting your ceiling in Shadow.
If you are shy about using dark colors you can go with something small like a table. (Love Shadow paired with Ebony King wall from palette below.)
Painting your millwork in Shadow can anchor a room and add a hint of mystery.
When paired with crisp white, Shadow takes on a modern vibe.
Painting a door in a rich color like Shadow is a great way to add interest to a small space.
Tone on tone walls and trim add a sense of history to a space when color is used as a neutral.
Shadow paint can transform a bedroom in a romantic escape. The dark burgundy throw pops in this picture.
As in previous years, Benjamin Moore unveiled not only the Color of the Year, but also its official trends palette for 2017, which is a corresponding palette of 23 rich and sophisticated hues. Ranging from muted to saturated tones, they include: Amulet, Salamander, Guacamole, Sandlot Gray, Sea Star, Etruscan, Chalk White, Porcelain, Sea Life, Stormy Monday, Grandfather Clock Brown, Wet Concrete, Cloud Cover, Dinner Party, Wish, Night Shade, Knoxville Gray, Ebony King, Gentleman’s Gray, Pink Bliss, Iceberg and Dark Burgundy.