GE’s new Covered Energy Smart CFL bulb features its Spiral CFL inside a glass bulb.
GE created specialized miniature electronics that fit inside the neck of the bulb making the bulb’s profile virtually identical to a standard incandescent light bulb.
The bulbs will be carried by Target and select Ace Hardware Stores. Around Earth Day (April 22, 2009) more retailers such as Sam’s Club and Walmart will have the new bulbs for sale.
“These fit in more lamps and fixtures than standard GE Spiral® CFLs with the plastic base,” says Kathy Sterio, general manager of consumer marketing, GE Consumer & Industrial. “Some people just want an incandescent bulb profile so they can easily use it with clip-on lampshades or smaller table lamps. Other people may see it as more aesthetically pleasing than GE Spiral® CFLs in lamps or fixtures where the bulb is visible. It provides a more finished or tailored look that appeals to a lot of consumers.”
The equivalent of a 60W incandescent bulb, the new 8,000-hour rated life CFL is guaranteed for five years based on four hours of daily use. By June 2009, GE plans to introduce 9W and 20W incandescent-shaped covered GE Energy Smart CFLs. The 20W CFL will have a slightly taller profile that mirrors a standard incandescent three-way bulb.