Before Design and Construction Week in Las Vegas, LG Electronics (LG) decided to launch it’s new premier lineup at CES 2016. The new high-end products from LG will be a differentiated brand, featuring innovations unique to LG SIGNATURE.
The LG SIGNATURE lineup is a curated collection initially consisting of a television, refrigerator, washing machines and air purifier, with plans for a dishwasher and an oven down the line.
“By drawing on the best of LG’s incredible technology and design innovation, the LG SIGNATURE brand will open up new opportunities for high-end appliances and consumer electronics,” – Brian Na, executive vice president and LG’s global marketing officer.
Recently, LG received a total of 28 awards at the iF Design Award 2016 setting the record for a Korean company.
Two appliances from LG took home prestigious iF Gold Awards 2016 – the LG SIGNATURE refrigerator and LG SIGNATURE washing machine.
The LG SIGNATURE refrigerator brings a number of innovations to refrigerator design, including the addition of a new sleek secret Door-in-Door compartment.
The refrigerator also features a Knock-on feature which makes the black opaque door transparent with two quick “knocks”.
The new Auto Door Open feature automatically opens on its own if you approach with an armful of groceries. Step into the sensor underneath, and you now have hands-free access to your fridge. Supposedly, the sensor will even tell the difference between people and pets.
The LG Signature Refrigerator has a stainless interior which aids in more effective cold air retention and the shelves are lit with impressive LED lighting.
The external ice dispenser has an LED display that remains off when not in use for a cleaner look. And if you open the lower freezer door past a certain point the freezer tray will automatically slide out.
The LG SIGNATURE washing machine is an advanced version of the LG TWIN Wash introduced last year.
The Signature washing machine boasts the first ever controls built right into the glass, and a push-to-open feature so you can open the door even if your hands are full.
The 7″ Quick Circle User Interface (ui) is embedded in the glass door at a 17-degree angle making it convenient to see when standing.
No pricing information has been given thus far for these Signature Appliances.