Pantone Color of the Year 2018

Ultra Violet is “an enigmatic purple shade that evokes the inventive spirit and imaginative thinking that challenges the status quo.”

The wait is over. Pantone has announced Ultra Violet 18-3838 as their Color of the Year 2018.

“UltraViolet is an enigmatic purple shade that evokes the inventive spirit and imaginative thinking that challenges the status quo. A spiritual, cosmic hue, Ultra Violet pushes the boundaries of what inspires us to look upward and outward to the future.”

Back in 2014, Pantone had already given us fuchsia/purple color stories selecting Radiant Orchid as Color of The Year. Still, nothing could have prepared us for Ultra Violet: a galactic, deep purple shade that is about to take the world of design by storm. Continue reading “Pantone Color of the Year 2018”