Chip It!

Chip-It | KitchAnn style

Sherwin-Williams has announced the launch of a first-of-its-kind web-based tool that allows consumers to select any online image and instantly identify the Sherwin-Williams paint colors that correspond to the colors contained within the picture.

Now when you see a color while surfing the Internet on sites such as Houzz or Pinterest, there is a tool that will make paint selection easier.

Once you’ve created a profile at, you will need to add the “CHIP IT!” bookmarklet to your Internet browser toolbar. This bookmarklet will allow you to identify up to ten Sherwin-Williams paint colors represented in online photos simply by scrolling over the image.

Don’t click the image because it will open any hyperlinks that may be associated with it. When your mouse hovers over the photo, small color swatches will appear and a blue “CHIP IT”  button. Clicking that button will create the paint palette sample for you.

Here are a few examples I tried from a few photos I had bookmarked.

chip it 1 on kitchann style

If you don’t want to use your Facebook profile to sign in, you can paste a URL address for the image into the site to create your palette. If you are unsure of the image url, right-click it with your mouse and select “copy image url.”

Sherwin-Williams 2012 Color of the Year

I’m continuing my coverage of 2012 Color Trends with Sherwin-Williams’ pick. They have selected a lush green called Argyle (SW 6747).

“Argyle is the perfect blend of blue and yellow, and is the color of commerce and the anticipation of greener pastures ahead.”

Sherwin-Williams predicts that greens next year will be less yellow and paired with “rustic tones and organic elements like algae, moss and seaweed.”

Their full forecast for 2012 highlights 40 hues, in four earth-inspired, color-family groups: reds, blues, greens and neutrals. It’s a very pretty palette and worth checking out.